The popular anime "Sword Art Online (SAO)" pop-up store by Hobby Stock will be held at Sutan Hobby Omotesando from March 13th to March 29th, 2026. New merchandise featuring Kirito, Asuna, and others in White Day costumes will be available. Customers can participate in a lottery for every 2,000 yen (tax included) spent for a chance to win prizes.