REALROCKDESIGN

REALROCKDESIGN aims to "trap fleeting sensations within an interface and translate invisible elements into graphics." Anyone influenced by music, culture, and fashion has likely heard of them. They are a cutting-edge visual art and design team that constantly expands their activities from music to art, and from culture to advertising. They started their career in 2000 at "Metamorphose," a dance music festival dubbed the Japanese Summer of Love. Since then, they have explored the possibilities of creativity in entertainment by contemplating "expression" across numerous venues. Notably, they handled the Tokyo performance direction for DJ Harvey's return to Japan in 2014 and have participated in a wide range of events, from major domestic and international festivals to underground parties in Tokyo. Their creative influence has also infiltrated the mainstream, and they have grown into one of Japan's leading creative companies. In 2019, they opened the human art gallery "NEVRLAND," currently developing a community design where people become the gallery. Their visual production methods are uniquely diverse. They are motivated by the images they receive from music, combining video, lighting, lasers, and drones, at times, to immerse the audience in the canvas of party and concert spaces. In recent years, their original real-time rendering system "RRD H 101" combined with lasers has been a hot topic for its original direction. Since 2021, they have been collaborating with Naohiro Ukawa (DOMMUNE) within the constraints of the "VJ" method. They have been in charge of the overall direction, including VJ, graphic design, merchandise, and web design for Rainbow Disco Club since its first year. For "Rainbow Disco Club ~Somewhere under the Rainbow~," held as a streamed event in 2020 due to the Covid-19 pandemic, they incorporated XR into the streaming video production and won the "Cabinet Office Cool Japan Matching Award Special Prize" together with the organizer, United Works. They have presented experimental works such as virtual installations using drones, lasers, and AR within the venue. The creative works for Rainbow Disco Club can be said to be their collection.